Is Your Content Solving Symptoms or Fixing Problems?
A normal business practice is to treat symptoms as problems and come up with a wide array of bogus solutions, but content that asks why actually solves problems and creates real value.
Once you look at content creation from that perspective, there are a lot of great content ideas that you will not find on many competing sites simply due to limitations tied to their business interests, or their lack of interest in providing real value to the market.
Published: February 26, 2008 by Aaron Wall in publishing & media
Comments
Thanks a lot for digging it up.
It was worth the time spent.
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