It might be a good idea to check out Yahoo! Answers. Yahoo! just integrated them into their SERPs.
You can see the integration on [best dog for apartment] and on the page footer of [Harley Davidson]
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Yes, they are indexed in the yahoo search but any links you have in the answers come with "NOFOLLOW" automatically, so it wouldn't help much in getting links credits.
It is about brand exposure and overall awareness. Not just about getting a link.
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